Happier: Is there Happiness as a Care-Giver?

Is anyone really happy? What is happiness anyway? I’ve touched on this before in previous posts but let’s dive deeper into this thing they call happiness but from a care givers point of view! So many of us wonder through life looking for some reason to be happy but is happiness really just waking up and being happy, being thankful for those we have in life, that first cup of coffee, piece of toast, or that fruit?

Let me be the first to tell you that true happiness is those things and so much more. Happiness is something that we have control over. Happiness is in fact, what we decide to be happy over. Recently, I became a care-giver of my father in his final weeks fighting stage 4 lung cancer. This made me very happy, as it was rewarding to be with dad during these troubling times, yet it was also very stressful seeing the decline in such a good man making me unhappy.

Care-giving while remaining optimistic and happy was a new concept to us in our newly formed family life but is something millions of people around the world do everyday and very challenging to say the least. Being cared for or cared by is a team effort no matter what side of the fence you are on and if everyone can remain happy during these times the easier it can be. However, how can anyone remain happy having to manage doctor visits, medications, hospice personal, and the mental/physical health of a loved one? On the flip side and as I have yet to find out… what toll did all this short-term happiness that I had during this time will/is playing on my overall real state of happiness both mentally and physically. I guess only time will tell huh?

Going at anything in life alone can be very challenging, scary, and filled with unknowns but trying to remain happy during these times is very important. Here are some things I found helped and are helping right up to this post.

Rule #1

Don’t do it alone. One thing I noticed over the last few years in fighting this cancer is that there is a lot of help out there for you whether it comes from the doctors, hospice crew, co-workers, or other family and friends. If you don’t ask or take any help think about how this will affect your overall happiness. Also think about how this will affect your health, finances, and spirit? Chances are you will see them all decline eventually and you will end up broke, depressed, and unhappy that you didn’t do enough. Yes? No?

Rule #2

Make it worth every minute. in my dads final weeks/month we were very blessed to have worked with amazing doctors (although dad was convinced they were only after his money), family, and an amazing hospice staff throughout the greater Tampa area. Over this time, I felt a great sense of happiness and continually told myself (even if I was NOT getting paid) that this time spent with him was worth every minute and every dollar of energy we all put into his full-time care. Even though my health and finances continued to decline throughout this time, I tried my best to remain happy and make every minute count. I think dad appreciated it although I still think sometimes he could see the stress mounting.

Rule #3

Tell those your with how much you love them. All to often in life, I think a lot of us get caught up in the moment regardless of what it is. Care-giving is no different. Care-giving requires all your time, energy, and effort, so how can you remain happy and tell all those others in your life that you love them? I by no means have excelled or am excelling in this category but did/do my best each day to tell others how much I love/loved them. Heck, I was even telling the hospice crew I loved them at the end. Now that both my parents have passed I will continue to work on this and hopefully when it’s my time those I touched throughout my life will tell me those exact words… I love you in the end!

 

I know that I could create an endless list of how to remain happy as a care-giver but I’ll save those for another day. The fact(s) is that most of us choose to be unhappy and more people should choose to be happy, especially if you are or will become a care-giver. Life as a care-giver can be filled with spreadsheets, charts, sleepless nights, etc. but if you somehow can remain happy, I think that is what will carry you to a long end life, while not pissing off all those that you are so close to. And as Mother Teresa said “spread love everywhere you go. Let no one ever come without leaving happier.” Thoughts?

In memory of my AWESOME LOVING DAD!!!

 

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Principles to Live By? Oh, Really? What Little Wonders?

Do you ever wake up in the morning and ask yourself what events have or will have the most impact on your life whether today or in the future? Do you agree that some stories in our lives are like tiny ripples that do not carry much weight, while others are like large waves that hit harder, deeper, and with more impact? My story like your story is no different from a million others out there and it is no sadder, brighter, or glorious than that of someone else’s. Therefore, we all need to wake up and remind ourselves that it is just life and no matter what it (life) throws at you (us), it’s you… that ultimately sets the course of future events. Haha so what is the point? What am I trying to say here?

What is the story?

If you have been a reader of mine for any time, you know that my story is that much like a bag of mixed marbles. The more strange things that could happen will happen or the more marbles played the more different the results. Who said that anyway? Is that like Murphys Law? What may go wrong, will go wrong? After many difficult relationships (mostly cause of me) I spent many years as a single dad trying to figure out the who, what, when, and where of this single dad thing and trying to make my kids life as memorable as possible. WOW, that sucked! Actually, and while it may have sucked, I have had the opportunity to experience life as what life truly should be…fun, full of enrichment, love, and meaning.

Single Dad to Engaged Dad

Yes, and that’s right I have decided to take the next step in my life and marry the greatest woman that I have ever met. Not to mention that my kid is just one year ahead of her kid and they are like best friends. And, Yes… this is the woman of my dreams.  Needless to say and whether you’re in a relationship or going it alone you can benefit from what I have learned and the following the steps below in order to create your own healthy relationship(s).

1) Be courageous…

…about realizing who you are. Many of us at some point decided that we would map out our lives—this could be as simple as where you’re going to live, how many children you will have, or what career you want now or in the future. This could also be encouraging or devastating to the point where you may not question whether it’s what you truly want or what life truly wanted for you. Therefore, when something unexpected happens that changes your life plans, shake it off, become vulnerable and encourage yourself to do more and then you can feel very more comfortable, brave, and ride those feelings (waves)because you may have just discovered what it is that you are truly in search of?

2) Be truthful…

…with yourself and others that you have contact with. Even though life hasn’t turned out the way you had planned or maybe it has, it does not mean that you have failed. There is no need to make excuses, judge yourself (others), or shy away from this truth. And YES… it’s okay to feel and hurt, as these are natural feelings and are a part of being honest with yourself. Accept what is and learn… it is what it is. The sooner you realize this the sooner you will be able to think clearly and take the next steps in the right direction with a positive mindset whether in a relationship or going it alone.

3) Be open…

…to an unusual life and to new understandings. There’s no point hanging on to what could’ve, should’ve, or would’ve been, because it will only make you (us) feel bitter and offended. With an open mind you can truly let new experiences into your life. You never know what exciting events may come your way, but that’s the beauty of it (watching waves whether peaceful or dangerous).

4) Be calm and kind…

…with yourself. Much like #2 and whether you believe what’s happened in your life is your fault or not, you must be gentle with and forgive yourself along with others.  It serves no one, especially not you, if you don’t “talk” to yourself or others encouragingly or lovingly. To create a life of purpose, we must first love ourselves then others, because only then can our actions come from the heart. And when your actions come from the heart, you will be able to see clearly, feel strong, and are sure of your choices.

5) Be trusting…

…of yourself and all others in the universe. All you can do is your best and go with the flow—and trust that your life is turning out as it should be. Going with the flow can be challenging, especially if you’re someone like me who likes to be in control (damn Leo’s). So remind yourself constantly that even when you try so hard to create a life that you want, the laws of nature may decide otherwise. And how you choose to respond to it is what matters most—that’s really what life’s all about anyway isn’t it?

If you flow with the nature of life (waves), you will have the strength to handle everything that comes your way. I always wish that… I would have never heard of the saying, had I had known then what I know now… Why, well because if I hadn’t done what I did and met those people who I did, I wouldn’t be where I am today! Happy, satisfied and for once looking forward to more of what life has to throw my way only this time, as a family not as a single parent. How much more truth can that provide? Embracing a new relationship or riding/watching a new wave roll in can be downright scary but being courageous, truthful, open, calm, and trusting can help you roll in not crash into the beach. Now that summer has arrived get out there and catch a few new waves yourself and enjoy those memorable sunsets.

With Every Ending there is a NEW Beginning?

What is it they say? “With every beginning, there comes an end” or “with every ending comes a new beginning.” Just like I mentioned in a previous post “everything happens for a reason” or “it is what it is” I have to say that this so called all good things must come to an end also has to be true? Or is it? How do we know when things are coming to end then? What are the signs? Does this also apply to our relationships, education, career, etc.? Or is this saying just the cycle of life and products? Over the last week and if not the entire year, I have been asking myself this and many similar questions. Why? Well over the last year, I have started to pay greater attention to detail and the shelf life of many things including that of my relationships, career objectives, milk, groceries, vehicle, etc. Why if this saying isn’t true, do most things we purchase and consume have an expiatory date? It seems that YES, most things (if not all) have a beginning and an end? Or all good things must come to an end?

So how do we determine what exactly the beginning and/or end is? The obvious is we are born and then we die… YES? How about relationships or your career? If you are young or old you have probably noticed that, most relationships and your job, regardless of how you meet or the job you’re in all have trends. These trends usually go something like this… awesome beginning (honeymoon), an okay middle (comfort zone), and really bad endings (the dreaded unknown). In my life and regardless of whether in a relationship or career these trends seem to always go the same way but unlike the cycle of life (ending in death), I am still alive, kicking, and in the end have come out the other side as better person. I am a better father, a better man with the woman I love, and I am a better man in the job I am in. Does this then mean that we all should embrace change, new beginnings, and endings to things? Or is it just me? Do we need to give more chances to others, our partners, and career paths fostering and/or focusing more on the middle stage(s)?

Let’s face it, the beginning of anything is downright scary just like my kid changing schools this year. On the flipside, the end is just as scary if not more! Starting something new or letting go of something you care about is extremely hard whether it is a relationship or your career. However, what I have learned over the years (especially raising my son, in relationships, and jobs) is that both beginnings and endings are a necessity of life, just as we are born and we die. In order for us to remain active, happy, and healthy, we must allow ourselves the opportunity for new beginnings in our relationships and jobs, just like we must allow ourselves the opportunity for endings, so we can create more beginnings. This my friends is what we must do because if nothing ever came to an end, nothing could ever begin. Without scary endings and new beginnings, I wouldn’t be the same person I am now just like I know you are. In fact, I couldn’t be happier at how things have turned out in my life with my son, my relationship, and career. Although I can’t say for sure how long I will be in this NEW middle part of my life (hopefully until I die), I can honestly say… For every ending, there is an even greater beginning. Don’t be afraid of endings and surely don’t let yourself be afraid of new beginnings.

Thoughts? If you have any, please feel free to leave your comments here, reach out to me online or in person, and/or through any of my other online mediums. Until next time my friends keep smiling, embrace those you’re with, do away with things stressing you out, and for heaven’s sake create some new beginnings already.

New Dating Relationships with Kids

It has been awhile since I have written anything online and that is because like many of you, things have been moving along very rapidly in my life. As a single parent (all of you know this), I believe if someone offered to give me a few of their minutes or hours, I would be indebted to them for years to come which would hopefully slow things down or just give me a little extra time. However, I am sure at this point in my life things are not going to slow down anytime soon. Why? That is because I haven’t figured out a way to slow things down and/or no one is willing to give me any extra time. Oh ya, and after many years of being single I have finally found a woman that I am proud to call my girlfriend, which I spend a lot of my time with now. So what does that have to do with anything you ask? Well a ton! Now instead of working solely on raising my kid by myself, I am now working on raising my kid alongside that of another single parent. With that said, when you find someone you care about who seems to have some future potential for you, you are going to want to bring your children into the picture (this is where we recently were and where we are continuing to build our relationship around). Of course, you want your significant other to already know that you have children, which is why this was one of the first things we discussed on our first date. Otherwise, you may find a situation on your hands that cannot or will not add any value to a newly formed relationship. Not every man/woman is capable of accepting children that he or she perceives as belonging to another. Moreover, some men/women may be frightened of the responsibilities children represent. That is exactly why I waited on dating or getting involved because any negative feelings about children has/had to be high on the priority list. All people will have some reaction that may seem a bit odd, but that is not the same as having them say they hate kids and would never have them in their home.

The Importance of the Initial Meeting

 As I have learned over the last six months, kids are very smart regardless of their age. In fact, both of our kids figured out early on that we both had something going on long before we actually introduced them formally. Well, OK, maybe not initially, because we actually did a fantastic job at covering it up even the first time we meet. Do you ever run into random people while you are out in the community? That is exactly what my woman and I did in order to introduce the two kids, randomly ran into each other at a local mall for an afternoon lunch (hehe). The initial resistance was not there nor did we have to explain ourselves at that time. However, over our next few visits the kids started figuring things out by themselves. Therefore, I wanted to give everyone reading this a couple of suggestions (do not’s) for bringing two families together because eventually when your children find out they will surely know that your previous relationship is over and may find it difficult to visualize you with another man/woman.

• Take a relationship slowly because you lower the risk of emotional backlash from your children as they adjust to your new life.
• Do not include a new partner in too many of your family days at first. Make time for you and the kids even after you are officially together.
• Do not spend your time focusing on becoming a family unit because you may  not be able to keep things in balance. You may be forced to skip some important stages of your relationship on the course toward greater involvement and commitment.
• Do not have overnight visits until the children become comfortable with the viewpoint that your girlfriend/boyfriend is someone who may be here to stay.
• Do not allow your children to feel threatened or fearful that they could lose you to this new suitor or that the new man/woman will change the rules of the family.

Don’t Rush In

What is it that they say? Fools don’t rush in or never get in a hurry to make another mistake. At the same time, don’t let new opportunities pass you by or believe everything other people have to say. More times than not, you have gotten to this point of your life by making your own decisions whether they are/were good or bad. So, remember that you are on your way to building a completely new family configuration as a single parent with your kids and they, too, deserve your attention and your time while everyone works through the changes in their lives that a separation or divorce has brought. Also, remember that you don’t need to rush into anything… ever! You can take your time to allow everyone to get used to each other and for you to decide whether you really want to create a new family. If you have any doubts, there is nothing wrong with listening to your intuition and wait until either your feelings are resolved or you understand clearly that the relationship is not right for you. This maybe your last chance at a new and happy life much like it is mine. If important aspects are missing, wait for another situation to come along. Do not settle because you are lonely or think you will never have the right opportunity cause this could never be further from the truth. Pay attention to your children’s reactions to your new love, as they are a good indication of how things are really going. They often have their own way of sizing up a relationship, and may see something you do not. Keep in mind that you must constantly tell your children that you still love them and that no new relationship will change that, as my girlfriend is an expert in this category. Finally, tell them that you are all going to form a family and ask for their input if this is your ultimate desire, as it is mine. The more they feel a part of things the less frightened they will feel. You may be surprised because at this early stage of our relationship we surely are. If this is the right man/woman for you, your children may be as happy about things as you are… and won’t that make all the difference? As usual, I am glad you stopped by today and welcome all comments via any of my social networks. Until next time, remember to keep smiling and love the ones you’re with.

Do we EVER really find what it is we are looking FOR?

Here you have it: People who know what they are looking for in life are the ones who actually make an effort to figure out what they really want in their life. Say what? In other words, do you find yourself genuinely satisfied or dissatisfied with yourself, income, home, and/or relationship if you’re in one? Even if you are happy with these things, are you consistently finding yourself looking for something better whether it is new landscaping inside or outside your house, a new recipe, job, car, friends, etc.? Do you find that you spend entirely too much time in your life trying to keep up with others, which cuts into your own happiness? I ask again… do you/we ever really find what it is we are looking for in life?

I will be the first to tell you that are own human nature does not allow us to be content and if you are then lying to yourself, you’re not pushing yourself hard enough to get more, or you just might be content with the status quo. But how can anyone possibly be content with the status quo? Seriously? I’m not saying that there is not a way to be content or people cannot be satisfied in life with what they have, instead I’m saying that most of us blame and/or pretend that other people in our lives are the ones that cause us to be dissatisfied. Make since? Does dissatisfaction actually help create satisfaction? Or does unhappiness actually help create happiness?

“Happiness is not a goal…it’s a by-product of a life well lived.” ― Eleanor Roosevelt

Over the years, I have learned that satisfaction, happiness, or finding what it is we are really looking for is in fact the by-product of living well just like Eleanor Roosevelt stated. We all have the right to be happy and we are the only ones getting in our own way of being satisfied or finding what we are truly looking for. As I continue to age, I am continuing to find what I am truly looking for in life, as my dissatisfaction with many things has indeed helped me to develop, improve, build, and accomplish many more things that I necessarily would not have. In other words and in as simple of a form I can state is that my dissatisfaction in life has indeed created satisfaction in my life. You?

So, there you have it. Will you ever find what it is that you are looking for? Will you always be dissatisfied with the decisions you make/made or will you actually find what it is you are looking for and become satisfied with the things you do have? You graduated from school, got the degree or degrees, found the job, house, friends, and partner you desired. You have indeed found what you are looking for in life, so stop trying to tell yourself that you have not! Instead of creating doubt or unhappiness today, start creating satisfaction and happiness by embracing the things that you do have in your life (especially our children), as this simple suggestion will not only brighten your own outlook on life but also the outlook others have on their our lives. What is it they say? Happiness or unhappiness is contagious, so let’s all do a better job at transmitting happiness in our own lives, thus creating happiness in others. As always and with any of my articles, I hope you enjoyed it, look forward to your opinions here or on any of my other social sites, and your help spreading this or any of my other works with others. Moreover, until next time, and like always remember to KEEP SMILING, as it really does look good on you (>‿◠)✌

Stop Trying to be so MAGICAL & Just Relax

Just stop it already! That is what I keep saying to myself anyway. Two weeks ago, I wrote an article on saying no more often to our children and it is something that I am continuing to make ends with in regards to raising a kid that is not spoiled beyond belief. Within this timeframe, I have also been asking myself why it is and more importantly, why it is I continue to catch myself saying yes, and trying to make my kids life so magical.

While I spend most of my time as a contractor for FedEx now a days, in the past I have been (still involved but not nearly as much) a blogger, consultant, teacher, and mentor that helped(s) to inspire others, their businesses, families, and children. Through these interactions and the continued evolution in my own life, I have had a front row seat to some good and bad behaviors others are and/or have exhibited in their own personal and business lives. These behaviors regardless of whether they are good and bad have allowed my own personal and business life to evolve. More importantly, I am continually learning that in business and life we do not need to hold some sort of magical halo over others and especially our children (i.e. trying to create some sort of MAGICAL world), as this usually doesn’t allow others (especially children) the opportunity to thrive or gain independence just like saying yes so often. Does that make since?

“We do not need magic to transform our world. We carry all of the power we need inside ourselves already.” ― J.K. Rowling

As my time passes at becoming a better parent, my own parenting model also continues to take shape. What I mean most by that is what I (we) need to do more of is focus on the little things in our lives and not on all those magical moments others would lead you to believe are so important. I remember growing up in a world that was less connected online and more connected in real life. Not that it’s bad to be connected through social media but let us not use this as a median to compare ourselves with others all while trying to outduel each other. Additionally and as great as sites such as Pinterest, Instagram, Facebook, etc are we should not let these and other social sites dictate to our young ones that there is some magic in doing things in excess to create some sort of magical childhood. Instead (this is especially important in a business acumen) let us get back to basics. Let us all do a better job at stretching our own child(ren’s) imaginations alongside ourselves by laying on the couch, taking a walk, or just sitting next to your little one(s) while you share a giggle or two. This my friends would be getting back to basics in a business since, while helping to create a more magically childhood for our children, not to mention relieving the stress of trying to keep up with the so called Benjamin’s (i.e. others on your friends list that consistently are trying to outduel everyone else on their friends list).

“Magic is believing in yourself, if you can do that, you can make anything happen.” ― Johann Wolfgang von Goethe

Long story short and what I am trying to say here is whether you are going it alone or in a relationship with another person while trying to raise a little one or ones remember that us parents can easily make our child’s growing up magical by being simple. We do not have to take continuous vacations, throw extravagant parties, or take our kids places often. However, what we all should do a better job at is focusing on creating a magical childhood for a kids by simply being there for them, talking to them when times are tough, and simply hanging out. There are an excessive amount of parents out there that don’t even make an attempt to spend time with their children, even call them, or provide any type of support (financial or mental). Do not be one of those parents and simply take the time today, tomorrow, or the next day to spend a few minutes enjoying your child or children because time goes by way to fast for us not to. Don’t be like some of those other parents out there that overdue everything, simply do something, just a little something to create a real magical childhood for your child(ren). Until next time my friends have fun, creating real magical moments not made up ones. Oh ya and don’t forget to KEEP SMILING (͡° ͜ʖ ͡°)

Inbound Sales is ALL About Outbound Social Media? Or is it?

As the world changes, so does the way(s) we all continue to communicate with one another. According to the Merriam Webster Dictionary, “communication” originated in the 14^th century (WOW) and is defined as “the act or process of using words, sounds, signs, or behaviors to express or exchange information or to express your ideas, thoughts, feelings, etc., to someone else.” So then why do most people NOT consider SOCIAL MEDIA and SALES communicative and social tasks? What I mean by that is why do marketers, as well as other professionals think that social media isn’t the best tool available to communicate with others, thus increasing sales (i.e. inbound selling). In fact, I believe that customers take joy in being social over the web and would rather buy online at their own pace versus someone else’s or in-person. Am I being naive or do you agree or disagree? Whether you agree or disagree, one thing is certain and that is if you understand the role(s) of communicating and social media in general that these two combined can be paramount and vital to your personal or long-term business success(es).

How buying is changing online

With the advent of online sites such as Google, Ebay, Yelp, Facebook, Twitter, FourSqaure, EmpireAvenue, Pinterest, Tumblr, StumbleUpon, LinkedIn, Quora, etc people have more say “dictating the buying/selling processes” and can voice their opinions as little and/or as often as they want, thus dictating what customers/businesses ultimately buy and sell. In fact, (I believe you already may know this) but it is no longer about what a salesperson/company says or presents but instead about what a buyer says online or in person that dictates what they truly want in a (B2C business-to-consumer or B2B business-to-business) competitive environment.

Forrester, which is a leading research company recently reported that over 90% of the time B2B (in this case B2B IT buyers) are involved in some form of social media, not so much as actual purchasers but as purchase spectators. What this actually means and maybe the case more times than not in any industry is that 90% of the people or businesses that are looking for IT services or ‘YOUR services/products” are on some form of social media site. Regardless of the industry, you and/or your company cannot afford to ignore these statistics if you want to continue increasing sales over the long run. Yes, this also means that even though these people are online (i.e. social media) they maybe just there to see how you and/or your company is perceived, so they also can adjust their business strategy around what people want (i.e. again inbound selling adjustments) throughout an industry not just your company. Yes?

Not just for the traditionalists

While not too long ago and perhaps even to this day (you have more than likely experienced this) many people have/did enter(ed) into the online social sphere of things with the whole “get rich quick scheme or multi-level marketing” but as time passed we all have voiced our opinions thus we are seeing a dramatic decline in this category. That is a big relief huh? Personally, over the years I have grown to hate all these multi-level marketing schemes and am very pleased to see them fading into the night just as the typewriter of several years past. Since these multi-level schemes were and never will be credible ways of making money or advancing sales online (instead only making a few people rich) while making other people more skeptical of online buying/selling. Having a tremendous amount of prior B2B and B2C sales experience, I came into social media marketing (social media selling) with a determination to grow a community and eliminate the hard sell, since generating awareness and need for a purchase are at the forefront of sales and have always been my way of producing sales not the other way around. Let’s face it who likes that nagging sales person that calls 10 times a day or week trying to sell you something you don’t necessarily need but instead trying to sell you something they think you need in order to increase their own sales numbers, while making their boss(es) happy. Social media selling gives the customer what they need and that is relevant information that they can use to create their own need; thus, calling you (INBOUND) when they are actually ready to buy on their own terms and not yours. So, let’s say bye to all those bait and switch techniques of the past and hello to transparency of the present “gifts” that help you and your prospects make good buying decisions. An honest conversation online thorough social media and other like platforms that make your phone ring not you ringing others, thus increasing sales and creating more long-term partnerships.

Social Sales

If what I have mentioned so far hasn’t convinced you that social media is/has changed the way everyone communicates, then I ask you to think about all the people you and/or your company reach daily, weekly, or yearly to create awareness, while maintaining one-on-one contact. Do you see how or perhaps create some of the most important relationships that you or your company has/can develop online? Have you or your company closed any accounts or sales online without actually even talking to another person? If you are like most others the answer to this question should be YES (even in the lowest form you surely have purchased from EBay or Amazon)and if not then you really need to get or build your online presence immediately. If you are in sales and also answered NO to this question, you also need to start building your own online presence as well as your companies since you cannot or will not be able to rely on in person or personality only to seal more deals moving into the future.

As social media helps to continue to shaping sales by changing the old mantra of “who you know” by “what you actually know” especially what you know about others (i.e. communicative spectators). The new age of selling should demand online communication of every one of its employees regardless of position in order to enhance other purchasing decisions by adding value to an online conversation. Needless to say and long story short is that I ask you to stop convincing yourself or business that social media cannot help you and instead embrace how communication/social media can help you leverage your personal or business goals. Those people and companies that understand these concepts most and are willing to forge forward into this new business space of sales will be the ones that I will be still writing about 20 years from now.

David Dandaneau is a Consultant at [SevenTimesSeven]. He specializes in helping business owners “manage their business and not their processes!” For more connect with him via Twitter @ddandaneau or any of the other social platforms you may find him on.

Some Helpful Mobile/Computer APPs to Stay Organized in 2013

[Image: Entrepreneur Blog Post]

Can you believe that we are closing in on the end of another month of 2013? As such, I guess it’s time to look ahead to another successful month of learning, sharing, and taking advantage of all the latest technology (i.e. mobile applications/devices, social media, CRM, etc), huh? Speaking of have any of you discovered how easy apps (especially via our cell phones) have allowed us to do most of this learning and sharing, while allowing us to stay organized, track other things such as our finances, schedule appointments, prospect, buy, sell, etc? The best part about all this (so they say or as I have experienced) is that it frees up time for us to do other things, save money, and reduce stress… or do they?

It is no secret that mobile devices/computers are changing every day with the introduction of better, faster, and more accessible applications. Now enter marketing (YES, even mobile marketing), which believe it or not is also continuing to change just as fast, which in turn is slowly becoming a must have for any business or person that has access to a cell phone or internet connection and is looking to sell, purchase, or even just browse online (do people really still just browse?) Needless to say and according to eDigitalResearch these people (YES maybe even YOU) or roughly 54% of all cell phone users are now using their smart phones to access websites, while an additional 38% of these users actually BUYing with their respected phone. Crazy huh? In other words, that is… over half of smart phone users use their phones to browse, while another 4 out of 10 actually purchase via their phone, wow are you surprised? If not you shouldn’t be since most people don’t actually think about how often they actually use their devices for such purchasing activities, instead only think about how enjoyable it is to have such convenience now-a-days. However, this is a HUGE opportunity for almost any small business with a small budget to create a big impact if you truly want to grow your business, while providing consumers with a fast, effective, and transparent way of shopping online (i.e. this also goes for all you B2B sales professionals as well).  

Nonetheless I have talked about many of the social media sites and CRM programs in previous posts (i.e. Facebook, Twitter, YouTube, Flickr, Instagram, Pinterest, LinkedIn, Empire Avenue, FourSqaure, Sugar, Salesforce, Zoho, etc). So, in this post I wanted to provide you with 3 additional applications (must haves this year) that I believe will not only help you but also marketers looking to expand business the opportunity to do so while staying organized. Yes, I did just say “organized,” as organization is a vital part of not only your personal success but also you businesses success. Agree?

1. On that note, the 1^st application that you must have this year is EverNote, which allows you to capture anything, find things fast, while accessing your information from just about anywhere. Sounds good huh? What’s more is that you can do this for yourself or business from one spot, while saving links and reminders so you can access them anytime from anywhere on almost any device! What are you waiting for and if you’re not sold here is a screen shot with more since seeing is believing!

[Image: EverNote Blog Post]

[Image: IFTTT Blog Post]

2. Next up is something that I have been using both personally and professionally for the last year plus and that is the online application that automates almost any task (mostly social media related) by a simple process (perhaps you may have heard this in school before)… If This Then That, hence IFTTT? Basically this application, which you can organize online “IFTTT” connects all your personal and/or business networks together and allows you to automate what tasks you want to relay or not. Example, I often use this application for tasks such as a check-in on FourSquare (one that I took a picture), which I want to rely to my Twitter followers. Make since? One thing with this wonderful app is that you do not want to over complicate things with too many if this, then that scenarios; otherwise, this may cause more headaches then enjoyment for you. However, if you strategically plan (personal or professional) connection scenarios then you will find that this app is well worth your investment time especially if you integrate all your networks and use it with others such as HootSuite or use the EverNote app as previously discussed.

[Image: WIRED Website]

3. Lastly, if you have been a reader here for some time you may have heard me mention the many different location based services on social media platforms such as Instagram, FourSqaure, and Facebook? However, as for staying organized or especially marketing purposes new apps are becoming even more important to your long-term success online (especially small businesses). Since location based services allow you or your customers to share, I believe that they also have a place in staying organized (especially in the B2B or B2C world), as most of these programs rely on GPS data and user interaction. Since you are or maybe checking into places personally or on even on business purposes, while looking to target others with the “right message at the right time,” then ByteLight might just be the app that you are looking for to spend less while becoming more specific… organized, YES? ByteLight actually uses GPS (i.e. location based services) through a unique light bulb setting, which sends waves of unique patters only visible on a cell phone to actually determine where a consumer is in a particular store. If you are a business or part of a business that is looking for a unique way to stay organized, while targeting certain customers who reach certain parts of your store or other establishment, then you have to check out the site and/or watch the videoto see if this is something that might keep safe and/or more organized.

Obviously (and again if you have been here before) you know that these three applications are only the tip of the iceberg in my arsenal but awesome to say the least, hence why I had to share, Nonetheless, I highly recommend that you get involved NOW with these as I continue to put other lists together for you this New Year (e.g. don’t fall behind!) Additionally, I would also love to hear from others how you or your business is staying organized and/or what predictions you are excited about using next? Once again, thanks for stopping by and until next time… Keep SMILING! 

David Dandaneau is a Consultant at [SevenTimesSeven] and a Contractor at [FedEx]. He specializes in helping business owners “manage their business and not their processes!” For more connect with him via his About.Me Page or any of his other social platforms.

5 Tips to Ask in Order to Run a Successful Social Media Campaign with Increases in ROI and Sales? Yes!

As many of you know, finding an experienced professional to assist you with anything in life can be a daunting task. Also, as many of you probably know there are so many people out there that you speak with everyday that consider themselves “experts, connoisseurs, sales guru’s, geeks” of the trade(s), etc. Well as we both know, these so called experts or what have you, don’t actually have the experience that you may often find yourself needing… good advice, that actually works or saves you money? Yes?

Needless to say, we also continue to run across these same people in our line of work (especially social media), who claim to be experts but are nothing more than users who participate in things in a limited capacity or in social media words… in the basic sites such as Facebook, YouTube, or Twitter. So, for this week’s discussion, we thought we would provide you with a few things (5 Tips) to consider or ask when you are considering putting together a social media campaign.

1)  The very first question you should ask someone that you are considering letting them help you with your online engagement is what sites do you operate personally or for your company and could you please provide me with the links to check them out?

·    Now that you have their attention, see if they provide you with more than just a Facebook or Twitter account. It is crazy to think about but many experts stake their claim on these sites and these sites alone. However, the truth is social media didn’t start with these sites nor are they the answer to everyone’s needs. Look for people/companies that give you links to blogs and old school forums, etc. Also, look at how long they have been ACTIVELY participating in online activities, since participating for 6 months or a year or two definitely doesn’t make you an expert. Just ask Melcolm Gladwell who wrote Outliersand 60 Minutesused to run a great piece on. Think 10,000 or 10 years (well maybe not that many) but at least look for 3,000 or 3 years of activity.

2)   The second question you should ask the so-called expert you are talking to is whether or not they are familiar with or know of any restrictions in online activities for your specific needs or industry segment.

·    Let’s face it much like people would like to tell you, in online or social media activities there is not one size that fits all approach… mush like Professional Employer Organizations (PEOs), Customer Relationship Management (CRM) services, etc. Sure you can participate get quotes for all the companies or operate on all the mediums but most people/businesses should stick with 3-5 networks. A good example is our consulting practice. We consult with clients on PEO, CRM, and Wireless Devices, so these are our ideal clients (companies who offer and those who also need these services), as we know the industry extremely well and any limitations that we must consider on their behalf. However, we don’t run social media campaigns for law, pharmaceutical, alcohol, etc, as we are not familiar with these segments. Sure we could figure it out but you really want a professional or business to help in your social networking that lives, breathes, and knows the industry and more importantly, where your customers hang out!

3)   The third question you should ask your so called expert is their overall opinion (personal opinion) of the industry and how thinks might change in the days, weeks, and months ahead.

·    This is a great question, as it usually lets you know where exactly the person or company started their online activities, why, and what they are trying to accomplish on a personal level. If they say they do it cause it’s their job… RUN! However, if they start out by telling you some of the reasons they started to participate in chat forums, started their own blog, or why they originally joined MySpace or sold stuff on EBay these are more than likely the people you want to deal with, as they have a personal not just a monetary investment in social networking. Also, this should clue you in, as to what other networks that they think will be the next Facebook, much like Pinterest, FourSquare, Scoop-it, etc are becoming. The true expert lives and breathes whatever they are an expert in, so they should/will always have options for you when things are not going as well as you think they should or how they are going.

4)   The forth question you should ask is who will help develop, manage, or engage your specific audience?

·    It still amazes us how many people and businesses think that social media begins and ends with a post or the creation of a Facebook page or Blog or better yet how many likes, followers, or friends you can acquire. Shoot that is the easy part about social networking… creating the sites and adding people, what is difficult part is keeping people interested, engaged, and coming back each week (CUSTOMER SERVICE). This is often the more expensive part of social media but a good investment, if you or your company is really serious about taking the next step online and something more people/businesses should be concerned about if you are looking for that so called Return on Investment (ROI). We cannot even tell you how often we see idle accounts out there that were set-up and abandoned, even some of our client accounts. Why? Cause most of the time just like in person, people and a lot of businesses do not know how to interact with others online or what they want to accomplish even if you tell them. What is the worst that can happen? Someone de-friends, un-follows, or leaves a negative response? Rejection and acceptance are both part of life, so in order to be successful online; you have to interact with others. You cannot just develop an account(s) but you must also manage and engage, so this is a very important question to ask your expert!

5)   Finally the last question, and perhaps the most important (ROI) you have to ask is how exactly social networking will improve a person or business and the measurement scale your expert will use to claim a SUCCESS!

·    This is probably one of our favorite questions to answer because more times than not, our answer doesn’t have anything to do with likes, followers, or friends. Instead we use tools that were created for measurement such as Kred, Klout, PeerIndex,EmpireAvenue, and Google Analytics.  Of course these tools do consider your Facebook, YouTube, Twitter, LinkedIn, Google+, FourSquare, ETC. accounts but remember that they also measure your level of interaction. Of course, these sites are not perfect but remember the more you interact with your friends, followers, and acquaintances, the higher your scores should go. If you are a business, these should also translate into more calls, sales, referrals, etc (ROI) plus the more you interact the more likely you are to create chatter that is positive even despite any negatives that others may have previously left.

Each week we try to take our daily personal/business conversations and translate them into the online world for others to view and use. This week is no different, as we hope that these five tips can help you decide on a person or company best suited for your online “social media” and other activities. Of course, this is only the tip of the iceberg, so if you need any other advice, please don’t be afraid to ask us or contact David Dandaneau directly, as we are here to help. Otherwise, we will see you back here again next week, with another tip brought to you… Well, by YOU! You know the story… Keep Smiling Kidzzz!

David Dandaneau is a Consultant at [SevenTimesSeven]. He specializes in helping business owners “manage their business and not their processes!” For more connect with him via Twitter @ddandaneau or any of the other social platforms you may find him on.

How do you decide on the Right Company and/or Professional to assist in a Buying or Outsourcing Decision?

As a person or business owner, you may often find yourself asking difficult questions and often coming up with little to know answers. Does this sound like you? If so, how do you know who to trust or how to evaluate a company and/or their credentials in order to decide if they can actually serve you and/or your business needs?

Regardless of the industry and/or business professional, that you may be dealing with most industries have standards that you can use to evaluate not only the staff but the entire business and industry, which may be as easy as performing a Google search. However, the fact is most people and businesses do not actually have the required time to invest and/or research a particular industry (even so called Googling), so they often call on third party facilitators to oversee a particular business or personal purchase decision. These people whom you rely on and  often referred to as consultants, brokers, advisers, etc maybe the solution that you are looking for or are they? The question still remains… and that is how do you really know whom you are dealing with?

Here are some questions you should ask yourself when deciding on the right professional or company to help facilitate any buying decision. Can anyone be a doctor? The answer to this question is simply no, as there is schooling and there are requirements that all doctors must go through before they can actually advise you or prescribe a remedy. And yes, this includes doctors, other than those doctors you go to see for medical illnesses. Can anyone be an attorney? Again, the answer to this question is no and again there are many years of schooling and tests that a person must go through in order to represent you in court, help you start a business, or help you fight for justice. Can anyone be banker? Well, this is a tricky one. There are many good bankers out there that can help facilitate a loan or advise you on a good investment. However, if you want a well-respected and reputable banker (Financial Consultant) then more times then not you would be looking to deal with someone who yet again has had extensive training and/or education; otherwise, their advisements may end up costing you your life or business savings, just ask all those who trusted Bernie Madoff or ENRON with their money.

All too often, even after asking yourself or evaluating a business or professionals credentials or answering the aforementioned questions many people and/or organizations will still move forward with a purchase or outsourcing decision without understanding the real danger that these decisions may pose over the long-term. Much too often these decisions maybe influenced by price, friends, and/or other companies that have done business with these people or organizations in the past. However, rest assured that in this new age of digital communication, well respected businesses and people are here to help advise you on almost any personal or business purchase decision. 

For instance, here at Seven Times Seven, we advise people, organizations, and communities on some of the difficult decisions facing you and/or your business in regards to workers compensation, payroll, Professional Employer Organizations (PEOs), wireless devices, Customer Relationship Management (CRM) technologies, website development, and social media. Since we believe in helping our clients make sound buying decisions, we thought we would provide a few insights to our readers and followers, as to what you should be asking yourself before making any purchase decision in these respected segments. 

Workers Compensation, Payroll, and Professional Employer Organizations (PEOs)

• Is the company a privately held or publicly traded company?
• How long has the organization been in business?
• Where are the companies service centers located? Can you visit the location?
• What professional associations are the carriers connected to such as (i.e. NAPEO- National Association of Professional Employer Organizations, ESAC- Employer Service Assurance Corp, NAIC- National Association of Insurance Commissioners, NAFIA- National Association of Insurance and Financial Advisors, A.M. Best, APA- American Payroll Association, etc)
• Does the company have internal or external auditors?
• In case you need to file a claim, who are the contacts, or what support will the company provide? Is there or will there be an added charge?
• Does the provider provide protection against secondary tax liabilities?
• What protection do you have against insurance coverage limitations and/or payroll processing?

Wireless Devices

• Is the carrier regional, national, or worldwide?
• Is the device(s) locked or unlocked? Can the device be unlocked if currently locked?
• Is the device compatible with your other personal or business devices (i.e. computer, tablet, landline, etc?)
• Will you be locked into a long-term agreement and if so what are the terms if you cannot honor the agreement?

Customer Relationship Management (CRM)

• Is the CRM solution (HOSTED) external to the company such as SalesForce, NetSuite, or Oracle, etc?
• Is the CRM solution (ON-PREMISE) and runs at your home or place of business such as SugarCRM, Microsoft, Seibel, ACT, etc?
• Is the CRM solution (HYBRID), which is a combination of hosted and on-premise solutions?
• How will the CRM company or you protect your confidential data?
• What are the back-up systems used and where are they located in case of an emergency?
• Does or will the CRM solution you choose provide customer support?

Website Development and Social Media

• Is the company and/or person reputable and how long have they been in the business?
• How compatible is the platform you will be developing with other developmental mediums?
• What are the true costs associated with maintenance, upgrades, new designs, etc?
• Are the mediums that you want geared towards your personal or business goals and/or target markets?
• How do you get questions answered (i.e. are there charges for tech support and if so are they hourly, weekly, or monthly fees?) 
• Will the chosen mediums increase your Google search rankings and if so how will this be measured? 

As with any service offering there are a lot of questions that go into deciding what service you may ultimately decide on but if not asked prior more times than not you may find yourself using people, systems, or companies that are not part of your long-term goals. Albeit, many time we as consumers make purchasing decisions based on emotion, if you take the emotions out and ask yourself  a few simple questions, in the long-run you will be glad you did even if it turned out to be the wrong decision. The thing to remember is consider a person or businesses experience, credentials, education, and take the extra time needed to look under the hood before making any irrational purchase decision, as we are sure you will be glad that you did. Obviously, the questions stated are only a start, so if we can help you or your company come up with answers that you may have in regards to one of our consulting segments please do not hesitate to reach out or contact us via Phone, Email, Social Media, or connect with David Dandaneaudirectly. After all and as our motto goes, we help you manage your life and business, so you don’t have to manage your processes!

David Dandaneau is a Consultant at [SevenTimesSeven]. He specializes in helping business owners “manage their business and not their processes!” For more connect with him via Twitter @ddandaneau or any of the other social platforms you may find him on.